In 2019, U.S. mobile retail revenues are expected to amount to 267.47 billion U.S. dollars – up more than 150% from 156.28 billion U.S. dollars in 2017…
“I have an app or a product idea but I do not know what to do next?” This is the most common question that we receive from clients or young budding entrepreneurs who want to build their own startup. To answer this, we have developed our own model at &Apps and we call it the 4-D Model. This helps to identify at which stage you really are and then our team takes over to help you build, scale or market your product whatever is the need speculated.
The 4-D Model by &Apps
If you are just struck with a brilliant product or app idea and are still trying to connect the missing dots, then you are in the Discovery stage. In this stage, we help clients to identify and build their idea by closely analyzing the potential and architecture of the proposed solution and if required, we also rope in our product management team to guide and build the entire product solution just from an idea!
If you have already figured out what your product idea is and how well is the product-market fit, the next stage in your product life cycle will be the Design stage. Here, your idea begins to take shape and we help you in it by designing wireframes and clickable prototypes so as to have an exact understanding about the idea, the user interface and the user experience. Our business analysts and UI/UX designer teams work on this with you by carefully reviewing your requirements.
Once you are done with the designs, the development stage kicks off and your product development starts. You will be able to see how your idea is coming close to life with each passing day of development. Our experienced team of mobile app developers, web app developers, backend engineers and quality analysts work on this together to make sure that the idea that is visualized in the design stage is brought into live action in the development phase.
The final stage of our 4-D model is the Deployment stage wherein the developed product is tested against the given set of development parameters and is made ready for deployment and going live. We make sure that the latest guidelines for Apple App Store and Google Play Store are followed. If you are already at this stage, then our team can also help you with marketing and strategic planning for your product.
Combining all the 4 Ds, we work meticulously with our entire team to make your idea into a reality. We make sure that we deliver to you the product that you had envisioned when you just had an idea and following this model, we are always certain that we are on the right path at &Apps.
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